The Cinematic Experience:
Bigger Than Life Presentation And Big Sound
This type of experience has always been the exclusive domain of the commercial theater. While the success of the movie theater business was threatened and interrupted by the invention of the television, the differentiation between “the big screen” and “the little screen” meant that going to the movies would continue to be a unique and special form of escapism, as it continues to be today.
This type of experience has always been the exclusive domain of the commercial theater. While the success of the movie theater business was threatened and interrupted by the invention of the television, the differentiation between “the big screen” and “the little screen” meant that going to the movies would continue to be a unique and special form of escapism, as it continues to be today.
Better At Home: Chasing The Ideal Of Recreating The Cinematic Experience
Since its inception, the consumer electronics industry has been chasing the ideal of the recreation of the cinematic experience. Not all that long ago, if you were the proud owner of a 36” Sony Trinitron tube television, you were more than smugly willing to host the Super Bowl party at your house, the envy of the neighborhood. If you also had an HTIB audio system (home theater in a box) attached to it, you were living the rest of the dream.
From Commercial To Residential: Best-In-Class Residential Cinemas Exceed Commercial Cinemas’ Performance
It has only been relatively recently (less than 10 years at this writing) that the performance capabilities of a best-in-class residential cinema can now exceed that of even the finest commercial cinema, and it has been 70 years in the making. These magnificent, dedicated cinema rooms are enjoying tremendous popularity these days, and it is now the commercial theater industry that envies and tries to replicate what we can build in a private residence. Granted, these rooms are for a very selective audience, but they are most definitely being built.
It has only been relatively recently (less than 10 years at this writing) that the performance capabilities of a best-in-class residential cinema can now exceed that of even the finest commercial cinema, and it has been 70 years in the making. These magnificent, dedicated cinema rooms are enjoying tremendous popularity these days, and it is now the commercial theater industry that envies and tries to replicate what we can build in a private residence. Granted, these rooms are for a very selective audience, but they are most definitely being built.
